Visual Designer - KSA

Role Overview

Visual Designer - KSA at moomoo, supporting user acquisition, growth marketing, and localization initiatives in Saudi Arabia and the broader Arab market.

Role Purpose

Connect global product capabilities with culturally relevant visual storytelling, transforming financial and investment concepts into clear, engaging creative assets for local audiences. Deliver locally optimized visual communications that resonate with Arab market preferences while maintaining compliance with cultural and religious standards.

Key Responsibilities

User Acquisition & Campaign Design

• Support visual design for user acquisition and growth initiatives in the Arab market, including campaign posters, banners, in-feed advertisements, and landing-page visuals.

Cultural Compliance & Localization

• Ensure all visual assets comply with Arabic typography and right-to-left (RTL) layout standards.
• Carefully consider religious sensitivities, seasonal occasions such as Ramadan and Eid al-Fitr, and local customs to avoid cultural risks.

Market Intelligence & Optimization

• Stay up to date with social media trends and the visual preferences of investors in the Arab market.
• Translate the key features and selling points of financial and investment products into compelling, locally relevant visual communications.
• Continuously optimize visual styles based on feedback from local users.
• Develop and document reusable design elements tailored to the market.

Design Execution & Collaboration

• Collaborate closely with the headquarters design team to accurately understand business requirements.
• Independently manage the entire design process, from initial briefing and concept development to revisions, finalization, and delivery.

Workflow Efficiency

• Proactively incorporate AI-powered tools into daily design workflows to improve creative-production efficiency.

Qualifications & Experience

• Bachelor's degree or above in Graphic Design, Multimedia Design, Visual Communication, or a related field.
• At least 1–3 years of visual design experience in the internet or financial services industry.
• Experience supporting international or Middle Eastern markets.

Skills & Competencies

Design Tools & Technical Skills

• Proficiency in Figma and Adobe Creative Suite, including Photoshop, Illustrator, and After Effects.
• Strong motion design skills or experience with 3D software such as Cinema 4D or Blender is preferred.
• Proficiency in mainstream AI design tools, with the ability to efficiently produce visual assets that reflect local market characteristics (preferred).

Design Expertise

• Strong sensitivity to color psychology, typography, and visual aesthetics in the Middle Eastern market.
• Ability to deliver accurate and culturally relevant localized designs.
• Good knowledge of the target audience's aesthetic preferences and the characteristics of local advertising communications.
• A deep understanding of and respect for Islamic culture, religious practices, and social customs across Arab countries.
• An interest in and basic understanding of investment and finance.

Language & Communication

• Native or near-native proficiency in Arabic, with the ability to accurately handle visual copy and typography in Modern Standard Arabic and major regional varieties, including those used in the Gulf region.
• Fluency in English or Chinese for business communication.
• Ability to collaborate effectively with international and headquarters-based teams.
• Strong cross-cultural awareness and an inclusive mindset.

Additional Information

• Ability to work effectively across time zones in the fast-paced environment of a multinational financial company.
• Proven experience working with Asian companies or internet businesses expanding into international markets (preferred).