Senior Manager
"Head of" Design

Role Overview

Senior Manager "Head of" Design at Esports Foundation in Riyadh, Saudi Arabia. Full-time role reporting to the Director Content & Fan Marketing.

Company Overview

Esports Foundation operates across multiple properties including EWC and ENC, serving global esports and gaming audiences through fan-facing content and brand experience.

Role Purpose

Own the creative vision and design system for all fan-facing design across Esports Foundation's portfolio. Blend hands-on design excellence with team leadership, fast-paced production, and cross-channel creative direction to shape how millions of fans experience the brand worldwide.

Key Responsibilities

Creative Direction

• Lead the creative direction and visual execution for all fan-facing design across Esports Foundation, EWC, and ENC.
• Turn campaign strategies into bold, effective visuals that resonate with global esports and gaming audiences.
• Bring fresh visual inspiration from gaming, design, culture, and esports to keep output distinctive and modern.

Design System & Brand Standards

• Own the full design system — brand guidelines, templates, component libraries, and multi-format standards.
• Ensure the design system scales across digital, physical, event, and broadcast environments.
• Ensure brand consistency and visual excellence across all channels and touchpoints.

Design Output & Asset Management

• Oversee design output across social, key visuals, motion graphics, stage screens, digital banners, thumbnails, merch, and on-site event branding.
• Oversee visual application across all asset types — including posters, out-of-home advertising, broadcast graphics packages, arena signage, merch design, partner assets, and branded physical environments.
• Approve major assets and key visuals before release.
• Monitor asset performance including click-through rate, engagement, and retention to optimize creative approaches.

Team Leadership & Vendor Management

• Manage and mentor a team of designers, setting clear quality and delivery standards.
• Direct external agencies, freelancers, and creative partners to ensure alignment and quality.
• Experience managing agencies, freelancers, or creative vendors.

Operations & Process Improvement

• Improve creative workflows and production pipelines for speed, consistency, and scale.

Cross-functional Collaboration

• Partner with Fan Marketing, Content, Media Production, Brand, and Product teams to deliver integrated campaigns.

Qualifications & Experience

• Bachelor's degree or equivalent experience in design, visual communication, or a related field.
• 8+ years of experience in creative direction, graphic design, or content creation within gaming, esports, or entertainment industries.
• Proven experience leading creative teams and managing visual campaigns for global audiences.
• Prior experience of working in KSA.

Skills & Competencies

• Strong portfolio showcasing brand campaigns, social content, and digital design projects.
• Deep understanding of digital platforms, design trends, and fan engagement in gaming culture.
• Expertise in design tools such as Adobe Creative Suite (Photoshop, Illustrator, After Effects).
• Strong leadership and communication skills, with the ability to give constructive feedback and inspire creative excellence.
• Excellent attention to detail and ability to balance multiple priorities in fast-paced environments.
• Fluent in Arabic and English.

Additional Information

• Relocation support provided.
• Transportation allowance.
• Competitive compensation.
• Housing allowance.
• VIP medical insurance.
• Opportunity to work on a new exciting project with a group of passionate professionals with freedom to excel and make a real impact.