Manager - Visual Merchandiser

Role Overview

Manager - Visual Merchandiser at Apparel Group. This role leads visual merchandising strategy and execution across retail environments.

Role Purpose

Develop and execute compelling visual merchandising strategies that drive brand consistency, sales performance, and customer experience across store formats. Lead the design, creation, testing and rollout of strategic growth initiatives relating to store format, while ensuring all visual concepts meet productivity and quality standards.

Key Responsibilities

Strategy & Planning

• Develop visual merchandising strategies and brand standards for specific business units.
• Understand strategic merchandising initiatives for areas of accountability and develop visual concepts for each season and merchant initiative based on the visual merchandising roadmap.
• Develop specific store and departmental space allocations and adjacencies that maximize consumer appeal and contribute to sales objectives.
• Create user-friendly VM Guidelines format for store execution, based on the product assortment and space.

Design & Innovation

• Lead the design, creation, testing and rollout of strategic growth initiatives relating to format in stores.
• Leads visual presentation on innovation and re-invent projects.
• Partner in the development of new prototypes and concepts to address specific customer needs and opportunities.
• Provide input to overall in-store branding and consumer experience, including the design and placement of fixtures, layouts and graphics and signage to drive sales and customer satisfaction.

Execution & Quality

• Develop, refine and execute display and flow guides and ensure appropriate processes are in place to meet productivity and quality requirements.
• Partner with field Visual Merchandising leadership to ensure consistent high quality execution of visual ideas through providing vision and tools, creating communications and training content, and performing audits.

Stakeholder Collaboration

• Coordinate with Brand Principals, Buyers, Sales Promotion, Marketing, Procurement, and Retail Operations to develop compelling Visual Merchandising strategies.
• Partner with Marketing and Store Operations to communicate and execute visual concepts for each season and merchant initiative based on Visual Merchandise Roadmap.
• Provide input into the pace and scope of store remodel or renovation programs.

Talent Development

• Identify, recruit and develop talent for growth and advancement within the organization.

Qualifications & Experience

• Previous experience in visual merchandising or a related field is preferred.

Skills & Competencies

• Strong artistic and creative abilities to design visually appealing displays.
• Understanding of the retail environment, customer experience and store layout.