Job description
Role Overview
Senior Manager – Digital Commerce Media Specialist at Procter & Gamble, located in Jeddah Jameel Square Office.
Company Overview
P&G produces globally recognized brands and develops industry-leading business leaders. The company serves consumers worldwide with a portfolio of trusted brands including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, and Tampax®. Operations span approximately 70 countries.
Role Purpose
Lead end-to-end media strategy, planning, execution, and optimization for P&G brands in Saudi Arabia. Partner with brand teams, agencies, retailers, and regional media hubs to deliver best-in-class digital communication, data-driven decision making, and flawless execution across all media touchpoints.
Key Responsibilities
Media Strategy & Planning
- Develop annual and quarterly media strategies aligned with brand priorities, consumer insights, and market dynamics.
- Lead full-funnel media planning across search, DSP, and retail media platforms.
Performance Marketing & Optimization
- Own performance marketing strategy, including KPI setting, optimization frameworks, and ROI delivery.
- Analyze media performance, generate insights, and translate data into actionable recommendations for continuous improvement.
- Drive test-and-learn initiatives across new formats, platforms, and audience strategies.
Budget & Financial Stewardship
- Oversee media budgets, ensuring efficient allocation, financial stewardship, and maximized ROI.
Agency & Team Leadership
- Manage media agencies, ensuring excellence in planning, buying, reporting, and innovation.
- Lead cross-functional teams across brand, commercial, retailer, and regional functions.
Market & Consumer Insights
- Maintain deep knowledge of the Saudi media landscape, consumer behavior, platform trends, and competitive activity.
Governance & Compliance
- Ensure adherence to P&G media guidelines, brand safety standards, and measurement frameworks.
Cross-Functional Collaboration
- Partner with brand, commercial, retailer, and regional teams to ensure integrated communication and consistent execution.
Qualifications & Experience
- Bachelor's or Master's degree in Marketing, Communications, Business, or related field.
- 3–7 years of media experience, ideally within FMCG, digital agencies, or performance-driven organizations.
- Proven expertise in digital media planning, performance marketing, and data-driven optimization.
- Strong understanding of Saudi consumer behavior, media platforms, and local market dynamics.
- Demonstrated ability to manage large media budgets and deliver measurable business impact.
- Experience leading media agencies and cross-functional teams.
Skills & Competencies
- Hands-on experience with programmatic platforms, social ads managers, and search tools.
- Proficiency with measurement dashboards and analytics tools.
Additional Information
- Employment type: Full time.
- Job Number: R000158377.
- Job Segmentation: Experienced Professionals.
- P&G is an equal opportunity employer and does not discriminate on the basis of race, color, gender, age, national origin, religion, marital status, citizenship, disability, HIV/AIDS status, or any other legally protected factor.