Assistant Manager - Business Development (SEHA Fertility Center)

Role Overview

Assistant Manager - Business Development at SEHA Hospitals, SEHA Fertility Center.

Company Overview

SEHA Hospitals operates fertility centers providing IVF and related services across multiple branch locations.

Role Purpose

To drive business development and revenue growth for the fertility center by building and maintaining strategic relationships with prospective and existing clients, organizations, and referral sources, while supporting branch operations and contributing to a high-performing business development culture.

Key Responsibilities

Relationship Development & Account Management

• Develop relationships with prospective members, organizations, and businesses, while maintaining existing relationships.
• Identify and cultivate current and new relationships with clients, corporations, and centers of influence individuals.
• Enhance already existing relationships with the company and make new ones to acquire stronger relationships and referrals.
• Communicate and educate individual stakeholders on the benefits of working with SEHA.
• Create, manage, and prioritize a pipeline of current prospects and existing customers at all times.

Business Development Operations

• Utilize various customer sales methods on a daily basis, including cold calling and presentations.
• Clearly understand, support, and develop the business development process from identification of leads to the execution of contracts to ongoing support of accounts while working in conjunction with the project management, IT, and operations teams.
• Develop effective revenue-generating business development opportunities.
• Meet personal and team targets.

Field Leadership & Visibility

• Visit and support each branch location on a frequent and regular basis.
• Actively participate in online and offline outreach, attend community events, networking meetings, and other effective lead generation and relationship building activities.
• Maintain a strong community presence via networking, events, etc.
• Stay informed on major community development issues that potentially impact patient uptake and identify solutions to meet the demands.

Team & Organizational Development

• Contribute to development, improvement, and influence of a passionate business development and service culture within the company.
• Collaborate with Learning and Development, Marketing, other departments, and peers to build and deliver initiatives and service resources to front-line staff.
• Help develop training programs for the organization's business development teams.
• Assist in developing motivational business development and marketing material that impacts the business.
• Contribute to the team environment and become an influential team member.

Market Intelligence & Strategy

• Regularly provide field-originated market intelligence and feedback to the Operations team regarding trends, industry needs, and customer preferences that assist in marketing and planning of initiatives to develop both new and existing business.
• Perform Macro-Environmental Analysis (PESTEL), forecasts, and other analyses as deemed necessary.

Compliance & Professional Development

• Maintain compliance with organization's policies, as well as established practices, protocols, and procedures of the position, department, and applicable professional standards.
• Continue to embrace education and self-improvement.
• Perform all other assigned duties.

Qualifications & Experience

• Bachelor's degree with emphasis on Finance, Business Development, or Technology.
• Four or more years' experience in Healthcare Business Development, particularly in IVF/Fertility Center with a demonstrated track record of achieving and surpassing targets.

Skills & Competencies

• Lead generation and relationship building.
• Sales and customer engagement methods.
• Market analysis and forecasting.
• Strategic planning and business opportunity development.
• Team collaboration and influence.
• Community engagement and networking.