Senior Channel Field Marketing Manager, META

Role Overview

Senior Channel Field Marketing Manager, META at Horizon3.ai. This is a manager-level role based in the Middle East, Turkey & Africa region, designed to accelerate pipeline growth through integrated field marketing, channel partner marketing, demand generation, executive engagement, and regional go-to-market execution.

Company Overview

Horizon3 is a fast-growing remote cybersecurity company dedicated to enabling organizations to proactively find, fix, and verify exploitable attack vectors before criminals exploit them. The flagship product, the NodeZero platform, delivers production-safe autonomous pentests and assessment operations that scale across internal, external, cloud, and hybrid cloud environments. NodeZero is used by organizations of all sizes, from educational institutions to government agencies and Global 100 enterprises, serving ITOps/SecOps teams, consulting pentesters, MSSPs, and MSPs. The company was founded by a fusion of former U.S. Special Operations cyber operators, startup engineers, and cybersecurity practitioners, committed to solving ineffective security tools, false positives, alert fatigue, blind spots, checkbox security culture, cybersecurity skills shortage, and the high cost of outside consultants.

Role Purpose

Lead integrated marketing execution across the META region (Middle East, Turkey & Africa) to accelerate pipeline growth, strengthen partner relationships, create demand, support sales priorities, and elevate brand presence. Build and execute scalable regional programs that balance field marketing, channel partner marketing, demand generation, and executive engagement while supporting both Enterprise and Commercial Sales teams.

Key Responsibilities

Strategy & Planning

• Own and execute the integrated marketing plan for META, aligned to EMEA revenue priorities and sales targets.
• Prioritize investment and focus on UAE as the largest market while scaling programs across Saudi Arabia, Africa, and other regional territories.
• Translate corporate campaigns into localized regional programs that drive measurable pipeline and partner engagement.
• Build and execute partner marketing plans with strategic resellers, distributors, MSSPs, alliances, and channel ecosystem partners.

Campaign Development & Execution

• Develop multi-touch programs including events, webinars, direct mailers, roundtables, digital, social, and ABM.
• In partnership with the channel team, launch partner-led demand generation campaigns, enablement programs, and joint market initiatives.
• Drive MDF/co-marketing investment toward measurable pipeline outcomes.

Sales Enablement & Support

• Support regional sales teams with campaign strategy, market insights, and program execution.
• Manage lead flow, nurture alignment, conversion optimization, and follow-up processes with SDR and sales teams.
• Strengthen relationships with channel sales leaders and partner account teams.

Performance & Optimization

• Monitor campaign performance and continuously optimize based on ROI, conversion, and pipeline metrics.
• Build quarterly business reviews and performance updates for leadership.
• Share best practices across EMEA and contribute to scalable regional programs.

Qualifications & Experience

• 6+ years in B2B technology marketing, ideally within cybersecurity.
• Experienced in marketing to UAE and the general META region.
• Strong experience across field marketing, channel/partner marketing, and demand generation.
• Proven success supporting revenue teams and delivering measurable pipeline growth.
• Experience working with indirect routes to market including VARs, distributors, alliances, and service providers.
• Strong commercial acumen and ability to prioritize investment by market opportunity.
• Comfortable operating in matrixed, fast-growth environments.
• Excellent executive communication and stakeholder management skills.

Skills & Competencies

• Experience using SFDC, Asana, Reachdesk, G-Suite, Zoom Info, and ON24.
• Fluent in English.
• Understanding of cybersecurity categories such as cloud security, endpoint, identity, SOC, threat intelligence, zero trust, or managed security (preferred).
• Experience with ABM strategy and enterprise account engagement (preferred).

Additional Information

• All full-time roles are eligible for an equity package in the form of stock options.
• Horizon3 values diversity, equity, and inclusion as fundamental principles of culture and success and welcomes candidates from all backgrounds and experiences.
• This job description is not designed to contain a comprehensive listing of all activities, duties, or responsibilities required of the employee. Duties, responsibilities, and activities may change at any time with or without notice.