Sales Consultant

Role Overview

Sales Consultant at AWR Group. The role is based at the company's showroom location and focuses on driving electric vehicle sales through expert product knowledge and high-quality customer engagement.

Role Purpose

To drive EV vehicle sales by understanding customer needs, providing expert product knowledge, and delivering a high-quality showroom experience. The Sales Consultant is responsible for converting leads into sales, promoting electric vehicle features and benefits, and supporting the growth of the EV brand through excellent customer engagement and satisfaction.

Key Responsibilities

Sales Execution

• Actively sell vehicles, accessories, and associated warranty, finance and insurance products to meet departmental targets.
• Achieve sales targets on a monthly, quarterly, and annual basis while maximizing profit gained from each transaction.
• Close maximum opportunities while maintaining and increasing the existing customer base.
• Assist customers with finance and insurance products as per customer requirements.

Sales Process

• Follow all steps of the sales process: prospecting, meeting and greeting, consultation, presentation, demonstration, negotiation, gaining commitment, closure, delivery and post-sales follow up.
• Schedule follow-up, delivery and new customer acquisition utilizing strong time management.
• Assist customers in making the correct choice of vehicle and build loyalty by providing a personalized and tailored sales experience to each customer.

Customer Service & Satisfaction

• Meet customer expectations and achieve Sales Satisfaction Index (SSI) targets by providing excellent customer service.
• Build, grow and maintain good relationships with customers.
• Follow up with customers on a timely basis.
• Ensure smooth, clean and defect-free delivery of sold vehicles as promised to customers.

Compliance & Documentation

• Ensure documentation is as per company policy.
• Ensure accurate collection and submission of customer details.
• Meet the SSI commitment set by management.

Stakeholder Coordination

• Liaise closely with other departments to complete the sales process.
• Report daily activities to the Sales Supervisor/Manager.
• Participate in sales meetings.

Additional Duties

• Perform other related tasks as required.

Qualifications & Experience

Education

• Bachelor's degree, Diploma or equivalent in a related field.

Experience

• 2–3 years of sales experience in the automobile or related industry.
• Preferred sales experience in EVs.

Skills & Competencies

• Computer proficiency.
• Strong communication skills.
• English language fluency.