Job description
Role Overview
Product Specialist, PureWick at Becton, Dickinson and Company (BD), located in Abha, Kingdom of Saudi Arabia.
Company Overview
BD is one of the largest global medical technology companies in the world. The organization manufactures and markets billions of MedTech products per year and is committed to advancing the world of health through design, engineering, manufacturing, and marketing of transformative healthcare solutions.
Role Purpose
The Product Specialist β PureWick is accountable for accelerating the adoption, utilization, and commercial growth of the PureWick portfolio across Saudi Arabia. The role serves as the clinical and commercial champion for the brand, driving market development, stakeholder engagement, clinical practice transformation, and account expansion to establish PureWick as the standard of care for non-invasive urinary management.
Key Responsibilities
Portfolio & Budget Management
- Increase assigned portfolio share and achieve area annual budget in the assigned accounts.
- Create new sales opportunities in all healthcare organizations across different sectors in the assigned territory through direct orders and tenders.
Market Development & Strategy
- Develop and execute strategic territory and account plans to maximize market penetration and product utilization.
- Understand and develop all sales channels with fast response to customer requests and market demand.
- Perform proper market mapping and customer segmentation.
Stakeholder & Account Management
- Lead account boarding, stakeholder mapping, and customer engagement strategies.
- Manage relationships with clinical and non-clinical stakeholders in strategic accounts.
- Identify key opinion leaders with respected influence within the incontinence community.
- Engage with hospital stakeholders, particularly nursing and clinical teams.
Clinical & Product Adoption
- Ensure appropriate levels of promotion and product awareness are delivered to the right healthcare professionals in a compliant and ethical manner.
- Drive product adoption and clinical practice change.
Operational & Supply Chain Support
- Assist in clarifying any timely disrupted issues that might affect the delivery process in the assigned area.
- Monitor inventory levels and ensure hospitals are aware of product availability through sales team communication.
Compliance & Standards
- Ensure that BD's professional and ethical standards are followed.
Qualifications & Experience
- Bachelor's degree in nursing (preferred), medical sciences, pharmacy, biomedical engineering, or a related healthcare field.
- Minimum 2 years of experience in a hospital or healthcare environment, medical devices, healthcare, or clinical sales.
- Experience engaging with hospital stakeholders, particularly nursing and clinical teams.
- Experience in UCC, Critical Care, Women's Health, or hospital-based solutions is preferred.
Skills & Competencies
- Strong presentation and communication skills.
- Influencing and stakeholder management skills.
- Track record of driving product adoption and clinical practice change.
Additional Information
Primary work location: SAU Riyadh - Centria Office Building.