PRODUCT EXECUTIVE

Role Overview

Product Executive at Napco National. The role assists in monitoring product line performance and growth while driving achievement of yearly turnover targets ranging from 400,000 to 2.8 Million AED.

Role Purpose

Support the Operations Manager in market development, lead validation, customer engagement, and competitive analysis to drive product sales growth and inform strategic product decisions.

Key Responsibilities

Market Development & Lead Management

• Assist the Operations Manager in conducting market studies in new territories related to assigned products to identify and screen leads.
• Update the prospects database and CRM with new opportunities.
• Validate assigned prospects under the supervision of the Operations Manager to convert Marketing Qualified Prospects (MQPs) to customers.

Customer Engagement & Field Operations

• Conduct customer visits alongside the Operations Manager when needed.
• Suggest updates to the CRM related to leads based on field observations.
• Provide feedback from the field to the Operations Manager regarding assigned products.

Forecasting & Performance Monitoring

• Compile data collected from field and historic records to aid the Operations Manager in preparing product forecasts.
• Monitor product lifecycle trends.
• Monitor the performance and growth of assigned product line.

Competitive Intelligence & Product Development

• Assist the Operations Manager in analyzing competitor products.
• Build and update product-related competition profiles.
• Deliver feedback from the field to support potential product development initiatives.

Market Intelligence & Continuous Improvement

• Seek new ideas and remain updated on latest trends, technologies, and processes related to assigned products.
• Access information through the ACE news network.
• Attend trade fairs and conduct research on relevant industry topics and activities.

Additional Information

• Responsible for achieving yearly turnover targets of 400,000 to 2.8 Million AED for assigned product line.