Director Priority Banking Signature (Russian Speaker) | Dubai

Role Overview

Director Priority Banking Signature (Russian Speaker) at Emirates NBD, Dubai. Manage Key Customer relationships across the elite Signature banking base within Priority Banking, ensuring seamless customer experience through close coordination with Customer Service teams. Russian language fluency is required.

Company Overview

Emirates NBD is a market leader across the MENAT (Middle East, North Africa and Türkiye) region with a presence in 13 countries, serving over 9 million customers. The company is the leading financial services brand in the UAE with a brand value of approximately USD 4 billion. Emirates NBD serves customers through retail banking, corporate & institutional banking, Islamic banking, investment banking, private banking, asset management, global markets and treasury, and brokerage operations. The company is a key participant in the global digital banking industry, with 97% of all financial transactions and requests conducted outside of branches. Emirates NBD operates Liv, the lifestyle digital bank, which has over half a million users and is the fastest-growing digital bank in the region.

Role Purpose

Lead the management of elite Priority Banking Signature client relationships, developing tailored propositions to drive segment growth, embedding robust risk and compliance controls, optimizing operational delivery, and building team capability to deliver differentiated client experiences and sustained competitive advantage.

Key Responsibilities

Priority Segment Growth and Proposition Development

• Shape and refine the Priority Banking value proposition to address evolving client needs and market trends.
• Collaborate with product, digital, and analytics teams to introduce segment-specific offerings that enhance client acquisition and retention.
• Evaluate competitive positioning and customer feedback to identify gaps and opportunities for proposition enhancement.
• Champion the adoption of digital tools and channels to deliver seamless, differentiated experiences for priority clients.
• Monitor uptake and penetration of new or enhanced segment propositions among target clients.
• Track distinctiveness of the Priority Banking offering versus key competitors.
• Monitor positive shifts in client satisfaction and Net Promoter Scores within the segment.

Risk Mitigation and Compliance Assurance

• Embed robust KYC, AML, and conduct risk controls within all unit activities, ensuring adherence to regulatory and internal standards.
• Partner with Compliance and Risk teams to proactively identify emerging risks and implement mitigating actions.
• Review and challenge exception reports, escalations, and audit findings to drive continuous improvement in risk management.
• Foster a culture of compliance awareness and ethical conduct across the team, reinforcing accountability at all levels.
• Monitor absence of material regulatory breaches or audit findings in the priority segment.
• Evaluate effectiveness of risk controls as evidenced by internal monitoring outcomes.
• Track demonstrated improvements in staff conduct and compliance behaviours.

Operational Excellence and Process Optimization

• Lead the review and streamlining of end-to-end processes to improve efficiency, reduce error rates, and enhance client experience.
• Leverage data analytics to identify operational bottlenecks and prioritize process improvement initiatives.
• Coordinate with IT and Operations to ensure system enhancements align with front-line needs and regulatory requirements.
• Monitor service delivery metrics and escalate systemic issues for timely resolution and sustainable improvement.
• Track reduction in process friction points and operational errors impacting priority clients.
• Sustain improvements in service delivery metrics and turnaround times.
• Gather stakeholder feedback on the effectiveness of process enhancements.

Capability Uplift and Team Engagement

• Define and implement targeted learning and development plans to build specialist expertise in the priority segment.
• Mentor and coach team members to foster a high-performance, client-centric culture.
• Assess skill gaps and succession risks, recommending interventions to address future talent needs.
• Promote digital fluency and adoption of new tools to future-proof the team's capabilities.
• Monitor demonstrable uplift in team capability and segment-specific knowledge.
• Track engagement scores and retention of high-potential staff within the unit.
• Ensure readiness of the team to deliver on digital and client experience objectives.

Qualifications & Experience

• Bachelor's degree in Business, Finance, or related field (Master's preferred).
• Relevant banking certifications such as IBF Advanced, Chartered Banker, or equivalent.
• Ongoing professional development in digital banking, risk management, or customer experience.

Additional Information

• Fluency in Russian language is required.
• Flexible work policy enabling work from home arrangements.
• Competitive rewards, benefits, and perks package.