DIGITAL MARKETING

Role Overview

Digital Marketing Specialist at Nevertiti Star Trading, a Dubai-based trading and distribution company. Full-time position based in Dubai, United Arab Emirates.

Company Overview

Nevertiti Star Trading is a dynamic Dubai-based company specialising in trading and distribution across diverse product categories. The organization is committed to quality, reliability, and building strong client relationships.

Role Purpose

Develop, implement, track, and optimise digital marketing campaigns across all digital channels to drive the company's growth in the digital space.

Key Responsibilities

Campaign Strategy & Execution

• Plan and execute all digital marketing strategies, including SEO/SEM, email marketing, social media, and display advertising campaigns.
• Identify trends and insights to optimise campaign spend and performance.

Social Media & Brand Management

• Design, build, and maintain social media presence across all relevant platforms.
• Brainstorm new and creative growth strategies to increase brand awareness and engagement.

Analytics & Reporting

• Measure and report on the performance of all digital marketing campaigns and assess them against key performance indicators (KPIs) and return on investment (ROI).
• Utilise strong analytical abilities to evaluate the end-to-end customer experience across multiple channels and customer touchpoints.

Collaboration & Optimization

• Collaborate with internal teams to create effective landing pages and optimise the user experience.
• Liaise with marketing agencies and other external partners as required.

Qualifications & Experience

• Proven work experience in a digital marketing role.
• Demonstrable experience leading and managing SEO/SEM, email, social media, and/or display advertising campaigns.
• Solid knowledge of website analytics tools (e.g., Google Analytics).
• Experience in setting up and optimising Google Ads campaigns.
• A degree in Marketing, Communications, or a related field is highly desirable.

Skills & Competencies

• Excellent understanding of the latest marketing trends, techniques, and best practices.
• Strong analytical skills and a data-driven approach to problem-solving.
• Exceptional written and verbal communication skills in English.