Culture Marketing Lead - MENAT+

Role Overview

Culture Marketing Lead at Spotify, based in Dubai. This role leads cultural narrative and marketing efforts across MENAT+ markets including Türkiye, Egypt, and Saudi Arabia.

Role Purpose

Define and own the cultural narrative of Spotify across dynamic and fast-growing MENAT+ markets. Lead culture, content, and experiential marketing efforts to build campaigns at the intersection of music, culture, and community, positioning Spotify as the true home for fans.

Key Responsibilities

Strategy & Brand Leadership

• Lead culture, content, and experiential marketing efforts across MENAT+ region.
• Build campaigns at the intersection of music, culture, and community.
• Deliver marketing that fans genuinely love.

Stakeholder Collaboration

• Work closely with the Music team and Global Brand teams.
• Partner with artists and creators on marketing initiatives.
• Engage external partners to amplify campaigns and reach.

Qualifications & Experience

• Deep expertise in MENA and Türkiye cultural and creative landscape.
• Proven track record of building brands that authentically move with culture.

Additional Information

• Reports to the Head of Marketing, MENAT+.