Associate - Media Operations Management

Role Overview

Associate - Media Operations Management at Emrb, managing daily news library operations and AI-generated metadata for archived media content.

Role Purpose

Manage the daily operations of the News Library, ensuring accurate cataloguing, labeling, and retrieval of news media content while supporting production staff and enabling efficient newsroom access to archived footage through AI-assisted metadata processing.

Key Responsibilities

News Library Operations

• Handle the daily operations of News Library in terms of news media content of newly recorded bulletins and programs through receiving, bar coding, logging, archiving and retrieval.
• Archive and accurately catalogue media, ensuring the content can easily be searched and located by the production teams, and copyright and restrictions are correctly and clearly flagged.
• Ensure transcripts are generated in the correct language by the AI for archived content where relevant.

Production Support

• Fulfil News production staff requests for archived footage and content while working on their bulletins and/or programs.

AI Metadata Management

• Correctly identify and approve the relevant labels generated by the AI for Asharq content, and add new labels where necessary to enable newsrooms to find the shots they need more quickly and easily.
• Accurately identify important and key people in archived content, ensuring they are tagged by the AI and training the AI to detect them where necessary to enable newsrooms to find shots of these people more quickly and easily.
• Use a web-based platform and video player to efficiently review and process AI-generated metadata.
• Use Avid Media Central to check and review incoming AI-generated metadata and volume of updated content in order to identify and help troubleshoot potential issues with workflow processes.

Technical Proficiency

• Demonstrate thorough understanding of MCUX and search functionality.

Performance & Compliance

• Meet team and individual AI processing and cataloguing targets, with the ability to self-monitor progress against target.
• Maintain good understanding of copyright and content re-use restrictions.

Skills & Competencies

• Proficiency with Avid Media Central.
• Proficiency with MCUX and search platforms.
• Web-based platform and video player operation.
• Copyright and content restriction knowledge.
• Attention to detail in metadata tagging and cataloguing.
• Ability to monitor progress against targets independently.