Assistant Store Manager

Role Overview

Assistant Store Manager at Apparel Group. Supporting overall store operations and ensuring a seamless customer experience, including assisting the Store Manager with managerial tasks and leading in their absence.

Role Purpose

To oversee daily store operations, manage staff, achieve sales targets, maintain inventory control, and deliver high levels of customer satisfaction while upholding brand standards and security protocols.

Key Responsibilities

Sales and Customer Focus

• Consider the needs of customers at all times.
• Implement high standards of customer focus within the store.
• Lead by example in all aspects of customer service.
• Actively seek ways to achieve or exceed shop sales targets.
• Ensure all team members understand KPIs and targets to be achieved.
• Ensure promotional offers regarding stock are implemented within the store.
• Implement strategies effectively to drive sales in the store.

Store Administration

• Regularly audit store administration and resolve any issues.
• Implement changes in administration procedure positively and effectively.
• Collaborate with the Store Manager to set and achieve sales targets.
• Monitor sales performance and analyze key performance indicators.
• Implement sales strategies to maximize revenue and meet business goals.
• Oversee inventory control and merchandising to optimize product availability.
• Ensure accurate stock levels through regular stock checks and replenishment.
• Ensure store layout and presentation align with brand standards.

Presentation and Merchandise Management

• Ensure the store has correct stock packages and required stock levels to maximize sales potential.
• Ensure high standards of visual merchandising and maintenance among all staff.
• Effectively communicate any changes in stock or store layout to all team members.
• Ensure each team member follows retail standards.
• Maintain back store operations and replenishment of merchandise.

Staffing and Team Performance

• Monitor and manage schedules for salesperson work hours, vacations, and days off.
• Resolve salesperson complaints and concerns and provide ongoing performance feedback.
• Counsel salesperson when necessary.
• Encourage full participation of salesperson in creating store goals and developing plans.
• Ensure store portrays company image in all aspects of personal presentation.
• Ensure staff adherence to company dress code.
• Maintain staff leave records.

Security

• Ensure security procedures are adhered to throughout the store.
• Maintain high standards of security awareness regarding stock and money within the store.

General Deliverables

• Carry out corrective action and progressive discipline as necessary.
• Demonstrate dependability, reliability, and punctuality.
• Maintain strict confidentiality of all employee and employment-related information.
• Demonstrate the highest level of integrity and ethics in all decision-making processes.

Qualifications & Experience

• 3+ years of progressive experience in customer-centric roles with strong management experience.
• Leadership skills and problem-solving skills.
• Proven success in enhancing customer engagement and achieving or exceeding sales KPI targets for stores.
• Bachelor's degree in Business Administration, Retail Management, or a related field preferred.

Skills & Competencies

• Customer service excellence.
• Sales strategy and revenue optimization.
• Inventory management and stock control.
• Visual merchandising and store presentation.
• Team leadership and performance management.
• Staff scheduling and leave management.
• Problem-solving and conflict resolution.
• Security awareness and compliance.
• Administrative procedures and KPI analysis.
• Integrity and ethical decision-making.