وصف الوظيفة
Role Overview
Visual Merchandiser at Apparel Group.
Role Purpose
Develop, deliver and communicate visual concepts to promote the brand, products and services in-store. Train and coach the store team to perform merchant-based visual merchandising and manage daily, weekly and seasonal visual merchandising tasks.
Key Responsibilities
Brand Image & Standards
- Ensure brand identity and presentation standards in windows and in-store are achieved consistently by creating eye-catching displays.
- Incorporate commercial sales opportunities into visual concepts.
- Implement brand-specific visual merchandising standards.
- Coordinate store display in line with brand guidelines and strategy.
- Develop floor plans and maximize visual impact.
- Arrange merchandise, signage, fixtures and in-store layout guides.
- Create layout of the store according to its categories.
- Ensure proper merchandising of items.
Visual Design & Execution
- Use creative lighting for windows.
- Take photographs of every change made to merchandise display.
- Maximize placement of new lines and re-merchandise the store when new trends build.
Feedback & Market Intelligence
- Collect, review and feedback on merchandise.
- Conduct research of current market trends and lifestyle.
Cross-Functional Collaboration
- Work closely with operations and brand management teams to increase sales.
- Work with Visual Merchandising Manager and sales team to achieve commercial goals.
- Involve in pre-opening of stores and conduct timely visits to ensure brand standards are properly implemented and followed.
Additional Information
- Train and coach store team members on visual merchandising execution.
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