Store Manager - Splash

Role Overview

Store Manager - Splash at Land Mark, responsible for planning and driving retail operations to ensure maximum sales, profitability, stocking, customer satisfaction, and business growth.

Role Purpose

Lead the store's retail operations to maximize sales and profitability while maintaining visual merchandising, customer service, and operational standards. Sponsor and coach the team to drive continuous improvements and sustained business growth.

Key Responsibilities

Sales and Commercial Performance

• Communicate sales targets to staff and help maximize sales and profitability of the store.
• Maximize productivity targets including sales per square foot, average transaction value, and conversion rate.
• Implement retail strategies and procedures in discussion with Territory Head and Concept Heads.
• Control costs within budgetary guidelines.
• Identify internal and external commercial opportunities.
• Ensure effective stock and space management.
• Conduct SWOT review to analyze customer profile.
• Provide monthly feedback on competitor and event activities.
• Suggest improvements based on benchmark practices.

Inventory Management and Stock Distribution

• Ensure effective inventory and warehouse management for the concept in the territory, including order management, stock consolidation, movement and transfer, optimum stock utilization, stock return and shrinkage.
• Review and analyze stock and sales reports, monitoring over and under stocks and implementing corrective action.
• Review and effectively deal with fast and slow lines, new ranges, and end of ranges, implementing necessary action.
• Ensure pricing of merchandise as per norms and matrix format.
• Provide monthly feedback to Concept on sales, stock positions, and product feedback.

Operational Standards and Management

• Ensure the store is in compliance with store operating and customer service standards.
• Ensure the store is in compliance with company policy on employment and state laws, health and safety standards.
• Ensure the store portrays company image in all aspects of personal presentation and adheres to company dress code as laid out by the Company.
• Ensure store sales and promotions are effectively executed and professionally.
• Be accountable for store sales and assets as per operating standards and standard operating procedures.

People Management

• Ensure all new recruits understand their job and are inducted well within the company.
• Assist Area Retail Manager in grievance handling and disciplinary actions.
• Ensure skill development and performance management of store staff through Learning and Development.
• Monitor and appraise performance of retail staff in coordination with Area Retail Managers and develop individual career plans.
• Provide support in staff welfare activities including transport and accommodation.
• Set KRAs for direct reports and conduct performance appraisal.
• Oversee staff deployment and drive motivation levels of store staff.
• Build and maintain relationships with internal and external stakeholders.

Qualifications & Experience

• Post-graduate degree in Business Administration.
• 7–10 years of experience.
• 6 years in retail industry handling an area.