Senior Brand Manager

Role Overview

Senior Brand Manager at Procter & Gamble, based in Dubai General Office.

Company Overview

Procter & Gamble produces globally recognized brands and develops leading business leaders in the industry. The company serves consumers worldwide with a strong portfolio of trusted, quality, leadership brands including Always®, Ariel®, Gillette®, Head & Shoulders®, Herbal Essences®, Oral-B®, Pampers®, Pantene®, Tampax® and more. Operations span approximately 70 countries worldwide.

Role Purpose

Lead brand strategies, plans, and execution for one or more brands, channels, product lines, or categories with clearly defined objectives. Own the Integrated Brand Plan and initiative master plan, developing strategies required to deliver brand growth while maximizing profitability and winning with key customers and channels.

Key Responsibilities

Brand Strategy & Growth

• Develop brand strategies and plans that translate clearly defined objectives into focused execution and measurable brand growth.
• Own the Integrated Brand Plan and its execution.
• Own the initiative master plan for assigned brands.

Investment & Financial Performance

• Own brand investment decisions informed by P&L considerations to maximize profitability.
• Ensure investment effectiveness supports improved profitability.

Customer & Channel Delivery

• Design and execute plans to win with key customers and channels.
• Collaborate across the immediate team and relevant work domains to maximize business impact.

Innovation & Development

• Determine priorities and identify opportunities for growth.
• Lead the development of new ideas, techniques, procedures, services, or products.
• Support continuous learning and strong collaboration across teams.

Leadership & Decision-Making

• Work under limited supervision with authority to set priorities and lead initiatives.
• Collaborate effectively across the immediate team and work domain within the Category End-to-End structure.

Qualifications & Experience

• Bachelor's degree in any field.
• Four to seven years of relevant marketing experience.
• Experience in brand management, category management, marketing, or a related commercial role, with demonstrated involvement in brand plans and execution.
• FMCG industry experience is preferred.

Skills & Competencies

• Arabic speaking is a plus.

Additional Information

• Full-time position.
• Job Number: R000159211.
• Job Segmentation: Experienced Professionals.
• P&G is an equal opportunity employer and values diversity. The company does not discriminate against individuals on the basis of race, color, gender, age, national origin, religion, sexual orientation, gender identity or expression, marital status, citizenship, disability, HIV/AIDS status, or any other legally protected factor.