Senior Associate - Development Marketing

Role Overview

Senior Associate - Development Marketing at Fa Ewnp Saasfaprod1. Office-based role with regular working hours.

Role Purpose

Develop and execute marketing communication programs for existing and new product launches across the organization, collaborating with development, sales, and content management teams to support brand strategy implementation and campaign delivery throughout the product lifecycle.

Key Responsibilities

Product Launch & Campaign Development

• Organize and develop specific marketing communication programs for existing and new product launches in collaboration with the VP – Development Marketing.
• Work with development teams, sales teams, and content management teams on marketing initiatives.
• Support implementation of global advertising campaign activities for promoting products, systems, and services throughout the whole life cycle.

Brand & Content Strategy

• Work with the Head of Department in the execution of Aldar's brand and content strategy.

Campaign & Event Support

• Support promotional events and traditional or digital campaigns and attend them to facilitate their success.
• Support marketing executives in organizing various projects.
• Prepare and deliver promotional presentations where required.

Marketing Research & Analytics

• Conduct market research and analyze consumer rating reports and questionnaires.
• Employ marketing analytics techniques to gather important data from social media, web analytics, and rankings.
• Update spreadsheets, databases, and inventories with statistical, financial, and non-financial information.

Content & Communications

• Compose and post online content on the company's website and social media accounts.
• Write marketing literature including brochures and press releases to augment the company's presence in the market.

Operations & Administration

• Undertake daily administrative tasks to ensure the functionality and coordination of the department's activities.

Qualifications & Experience

• Minimum 6+ years of experience in marketing, preferably in an advertising agency or related sector.
• Background in real estate sector, advertising, or communications.
• Bachelor's degree in Marketing, Mass Communication, or online advertising.
• Proven experience as a marketing assistant.

Skills & Competencies

• Strong understanding of office management and marketing principles.
• Demonstrable ability to multi-task and adhere to deadlines.
• Well-organized with a customer-oriented approach.
• Strong knowledge of market research techniques and databases.
• Excellent knowledge of MS Office, marketing computer software, and online applications including CRM tools, online analytics, and Google Adwords.
• Exquisite communication and people skills.