Sales Executive - Healthcare Event Portfolio

Role Overview

Sales Executive - Healthcare Event Portfolio at dmg events. This is a sales role focused on driving sponsorship and exhibition revenue across assigned events within the healthcare sector.

Role Purpose

To drive sponsorship and exhibition revenue growth through proactive business development, account management, and consultative sales strategies across the assigned event portfolio. The role requires identifying new business opportunities, managing existing client relationships, achieving revenue targets, and delivering exceptional customer experiences while supporting the long-term commercial success of the events.

Key Responsibilities

Business Development & Sales

• Identify, develop, and convert new sponsorship and exhibition opportunities to achieve revenue targets and portfolio growth.
• Prepare proposals and negotiate commercial agreements to secure win-win outcomes with clients and partners.
• Lead Generation & CRM Management: Research, qualify, and manage leads through the CRM system.
• Ensure accurate pipeline reporting and forecasting.

Client Relationship Management

• Build and maintain strong relationships with exhibitors, sponsors, and industry stakeholders to maximise retention and repeat business.
• Identify customer needs and deliver tailored commercial solutions.

Market Research & Strategy

• Conduct market research, competitor analysis, and trend monitoring to identify new opportunities and enhance commercial performance.
• Develop and execute structured sales plans aligned with event objectives and commercial strategies.
• Maintain commercially aware perspective with understanding of market trends and customer behaviour.

Cross-Functional Collaboration

• Work closely with marketing, production, operations, and sponsorship teams to ensure alignment on customer targeting and event delivery.
• Represent the business at industry events, meetings, and exhibitions to strengthen market presence and secure future opportunities.

Event Attendance & Client Engagement

• Attend assigned events with the objective of re-signing and/or gaining commitment from sponsors and exhibitors to attend the following year's event.
• Travel where relevant to support event attendance and client engagement.

Qualifications & Experience

• One to three years of experience in B2B sponsorship, exhibition, or event sales.
• Preferably experience dealing with healthcare, medical, or similar industry verticals.
• Experience using CRM platforms such as Salesforce or similar systems.
• Proficiency in Microsoft Office applications including Excel, Word, Outlook, and PowerPoint.

Skills & Competencies

• Strong sales, negotiation, and account management skills.
• Excellent verbal and written communication skills in English; additional languages are advantageous.
• Strong networking, relationship-building, and interpersonal skills.
• Excellent organisational, time management, and prioritisation skills.
• Ability to work independently while contributing effectively within a team environment.
• Customer-focused with a strong service mindset.
• Results-oriented and target-driven.
• Proactive and self-motivated.
• Collaborative team player.
• Professional, reliable, and respectful.
• Strong work ethic with a willingness to learn and grow.
• Adaptable and capable of working under pressure.

Additional Information

• dmg events is an equal opportunity employer.
• If you have not had feedback within 14 days, please consider your application as unsuccessful for this round.