Sales Consultant

Role Overview

Sales Consultant at Retal. Sales consultants find potential customers for the company's products, meeting with clients at the company office or traveling to client locations. You may be assigned a specific region in which to travel.

Role Purpose

To identify and engage potential customers, explain product features and benefits, build lasting client relationships, and drive sales growth through consultative selling and strategic prospecting.

Key Responsibilities

Customer Engagement & Relationship Management

• Communicate with customers in person, by phone, and by email to understand their needs.
• Establish and nurture relationships with past customers and potential customers to facilitate sales.
• Establish and maintain healthy, long-term relationships with clients to generate repeat business and referrals.
• Follow up with clients to ensure satisfaction.
• Respond to new and current client base regarding complaints and service enquiries.

Product Knowledge & Demonstration

• Maintain a working knowledge of the company's various products and services.
• Recommend and select products for customers based on their individual needs.
• Describe products and explain their benefits and uses to potential customers.
• Conduct presentations to demonstrate to potential clients the benefits of our products.
• Provide training in how to use the product in some instances.
• Use data to help customers understand how products can help them achieve their goals.
• Demonstrate advanced sales knowledge.

Sales Development & Prospecting

• Find potential customers through networking, cold calling, and industry research to increase sales.
• Research sales statistics and establish sales potential with new businesses in our target area.
• Develop leads and research potential clients.
• Make sales appointments with clients.
• Discover target markets and advantages of other companies.

Strategy & Market Analysis

• Determine new ways to make products appealing by observing the environment and current trends.
• Always look for new ways to make products attractive to customers.
• Work with the marketing department to develop new sales strategies.
• Work with marketing team to ensure collaboration.

Administration & Reporting

• Complete administrative tasks, such as processing and recording sales, as needed.

Qualifications & Experience

• Bachelor degree in Business Administration or Marketing.
• Minimum 2 years of experience in a relevant area of sales.
• Experience in developing leads and researching potential clients.

Skills & Competencies

• Outstanding negotiation skills.
• Excellent communication and interpersonal skills.
• Excellent organizational skills.
• Excellent time management and prioritization skills to meet deadlines and close sales in a timely manner.
• Experience setting sales goals.
• Excellent business sense and industry expertise.
• Demonstrated and proven sales results.
• Excellent documentation and MS Office skills.
• Willingness to adapt and implement new marketing strategies and sales methods.
• Work to strict deadlines.
• Trustworthy, honest, and loyal at extreme levels.
• Accurate, timely, and self-driven.

Additional Information

After several years in the field, consultants can progress to managerial roles.