Sales Consultant

Role Overview

Sales Consultant at Retal. The role is based in the Sales & Marketing department and reports to the Sales Supervisor.

Role Purpose

Sales Consultants identify and engage potential customers, explain product features and benefits, and build long-term client relationships to drive sales growth. The role may involve travel to client locations or working from the company office, and can include product training and demonstrations.

Key Responsibilities

Sales Development & Prospecting

• Find potential customers through networking, cold calling, and industry research to increase sales.
• Research sales statistics and establish sales potential with new businesses in the target area.
• Discover target markets and advantages of other companies.
• Develop leads and research potential clients.
• Make sales appointments with clients.

Client Engagement & Relationship Management

• Communicate with customers in person, by phone, and by email to understand their needs.
• Recommend and select products for customers based on their individual needs.
• Describe products and explain their benefits and uses to potential customers.
• Establish and nurture relationships with past customers and potential customers to facilitate sales.
• Establish and maintain healthy, long-term relationships with clients to generate repeat business and referrals.
• Follow up with clients to ensure satisfaction.
• Respond to new and current client base regarding complaints and service enquiries.

Product Knowledge & Demonstrations

• Maintain a working knowledge of the company's various products and services.
• Conduct presentations to demonstrate to potential clients the benefits of products.
• Provide training in how to use the product in some instances.
• Demonstrate advanced sales knowledge.
• Use data to help customers understand how products can help them achieve their goals.

Market & Product Strategy

• Determine new ways to make products appealing by observing the environment and current trends.
• Always look for new ways to make products attractive to customers.
• Work with the marketing department to develop new sales strategies.
• Work with marketing team to ensure collaboration.

Administration & Reporting

• Complete administrative tasks, such as processing and recording sales.

Qualifications & Experience

• Bachelor degree in Business Administration or Marketing.
• Minimum 2 years of experience in a relevant area of sales.

Skills & Competencies

• Outstanding negotiation skills.
• Excellent communication and interpersonal skills.
• Excellent organizational skills.
• Excellent time management and prioritization skills to meet deadlines and close sales in a timely manner.
• Experience setting sales goals.
• Excellent business sense and industry expertise.
• Demonstrated and proven sales results.
• Willingness to adapt and implement new marketing strategies and sales methods.
• Work to strict deadlines.
• Trust-worthy, honest, and loyal at extreme levels.
• Accurate, timely, and self-driven.
• Excellent documentation and MS Office skills.

Additional Information

• Travel may be assigned to a specific region.
• After several years in the field, consultants can progress to managerial roles.