Product & Pricing Manager | Al-Futtaim Automotive - BYD | KSA | Riyadh

Role Overview

Product & Pricing Manager at Al-Futtaim Automotive - BYD, located in Riyadh, Kingdom of Saudi Arabia. Drive commercial strategy for the electric vehicle portfolio.

Company Overview

Al-Futtaim Group is a leading regional business with operations across automotive, financial services, real estate, retail, and healthcare. The organization operates across 20+ countries.

Role Purpose

Drive the commercial strategy for BYD and Denza electric vehicle portfolios in the Kingdom of Saudi Arabia, ensuring market competitiveness and profitability across all vehicle segments.

Key Responsibilities

Product Strategy & Lifecycle Management

• Define target customer segments and value propositions for BYD and Denza models.
• Manage full product lifecycle from market entry through optimization and runout.

Pricing & Commercial Strategy

• Develop and execute pricing strategies that balance market competitiveness, margin targets, and brand positioning.
• Respond to competitive dynamics with pricing discipline and financial acumen.

Portfolio & Market Performance

• Lead portfolio optimization initiatives and go-to-market execution plans.
• Drive volume, market share, and gross margin performance.

Stakeholder Collaboration

• Collaborate with sales, marketing, and operations teams to ensure product and pricing decisions align with business objectives and customer expectations.

Qualifications & Experience

• Proven experience in product management, pricing strategy, or commercial roles within the automotive industry.
• Demonstrated success in market analysis, competitive positioning, and strategic decision-making at senior commercial level.

Skills & Competencies

• Strong analytical and financial acumen with ability to drive profitability and pricing discipline.
• Excellent stakeholder management and cross-functional collaboration skills.

Additional Information

• Strategic leadership role with direct impact on portfolio performance and business growth.
• Opportunity to shape the electric vehicle market in Saudi Arabia with innovative brands.
• Competitive compensation package and benefits.
• Career development within a diversified regional leader operating across 20+ countries.