Membership Consultant_Membership Sales_Marina Mall Abu Dhabi Fitness First UAE_HOSP - Marina - Abu Dhabi, UAE_Fitness First

Role Overview

Membership Consultant at Fitness First UAE, Marina Mall Abu Dhabi. Land Mark is the employer. The role reports to the Senior Membership Sales and Renewal Manager.

Role Purpose

Engage potential members and guide them through their fitness journey while driving membership sales and ensuring seamless onboarding. Contribute to the overall success and growth of Fitness First in the Middle East through hands-on sales execution and exceptional customer service.

Key Responsibilities

Sales Execution

• Achieve agreed monthly sales goals through a hands-on service approach in line with company objectives.
• Deliver clear and thorough membership options to all potential new members.
• Drive new membership sales daily, weekly, and monthly.
• Service members from the start of their membership until they are no longer a member.
• Deliver excellent customer service to all club members and non-members.
• Provide unrivalled session delivery and support to your client base.

Product Knowledge & Training

• Ensure updated product knowledge at all times, including all benefits of the club.
• Maintain in-depth knowledge of MZ, including using the belt at least 8 times monthly.
• Demonstrate genuine interest in all latest developments in the fitness industry.
• Fully understand the 8 stages of a sale.
• Conduct daily and weekly role play with your MSRM and CGM.
• Use sales scripts provided in your MC DAS book.
• Document all training with your MSRM in your DAS book and on separate training sheets.
• Complete RISE Sales training course.
• Attend quarterly MC Training workshop.

Performance & Administration

• Complete monthly goal setting with MSRM.
• Complete MC DAS daily and update in the evening ready for morning MSRM one-on-one.
• Follow Daily MC Flow including appointment drives.
• Ensure MC DAS is functional and being used correctly daily.
• Maintain good understanding of MF to offer the correct membership options.
• Fully understand Sales Brief regarding available offers and how they are tracked.
• Understand how to track sales accelerators, such as free month vouchers through MF.
• Maintain immaculate understanding of Sales Pricing structure and available prices.
• Understand terms and conditions of each membership.
• Understand vetting and the implications on non-compliance.
• Maintain full understanding of corporate product and process.
• Understand sales commission and structure.
• Conduct 7 days of service calls on all new joiners.
• Set up and accurately use 1-12 and 1-31.
• Use TTS for all booked appointments and fill correctly.
• Maintain full understanding of all price options and terms and conditions.

Team Coordination & Facility Management

• Promote efficiency and team spirit.
• Inspect club facilities throughout your shift.
• Liaise with fitness to help book outstanding GYS or help with Activate8 process.

Lead Generation

• Conduct the majority of your role call center-based and driven; however, you will be required to collect and gain leads through different forms of lead generation activities, which may include working on reception.
• Generate 30 new leads daily.
• Maintain lead generation activity focused on minimum 30 new leads daily.
• Achieve 30 new contacts daily.
• Achieve 10 follow-ups daily.
• Book 12 appointments daily.

Sales Delivery & Performance Targets

• Follow the 8 stages for every presentation.
• Deliver 6 presentations daily.
• Achieve 3 sales daily.
• Follow company standard ratios: CA Ratio 30%, SR Ratio 50%, Close Ratio 70%.
• Fully understand company sales ratios and the impact on business if not followed.

Qualifications & Experience

• Secondary Education – A level or equivalent.