Membership Consultant_Membership Sales_Al Wahda Abu Dhabi Fitness First UAE_HOSP - Al Wahda - Abu Dhabi, UAE_Fitness First

Role Overview

Membership Consultant at Fitness First UAE, part of Landmark Group, located at Al Wahda, Abu Dhabi. You will report to the Senior Membership Sales and Renewal Manager and drive membership sales while ensuring a seamless onboarding experience for new members.

Company Overview

Fitness First is one of the world's leading health and fitness companies owned and operated by Landmark Group, a leading retail organization in the Middle East. Fitness First has over 70,000 members across more than 50 clubs in 40 locations spanning the UAE, Bahrain, Qatar, Saudi Arabia, and Kuwait. The company offers world-class facilities, the latest innovation, internationally accredited fitness experts, and customer experience. Fitness First is open 7 days a week, offers unlimited complimentary classes, and provides added value through the Good Vibes program. The brand originated in the UK with over 20 years of experience and inspires people to go further in life by bringing health and fitness to more people.

Role Purpose

Engage potential members and guide them through their fitness journey while driving membership sales. You will deliver exceptional customer service, achieve monthly sales goals, and ensure seamless onboarding and ongoing member support throughout their membership lifecycle.

Key Responsibilities

Role Execution

• Achieve agreed monthly sales goals through hands-on service in line with company objectives.
• Deliver clear and thorough membership options to all potential new members.
• Deliver excellent customer service to all club members and non-members.
• Service members from the start of their membership until they are no longer a member.
• Drive new membership sales daily, weekly, and monthly.
• Provide unrivalled session delivery and support to your client base.

Training & Development

• Ensure updated product knowledge at all times, including all club benefits.
• Develop in-depth knowledge of MZ, including using the belt at least 8 times monthly.
• Maintain genuine interest in all latest developments in the fitness industry.
• Fully understand the 8 stages of a sale.
• Conduct role play with your MSRM and CGM daily and weekly.
• Use sales scripts located in your MC DAS book.
• Document all training with your MSRM in your DAS book and on separate training sheets.
• Complete RISE Sales training course and attend quarterly MC Training workshop.

Performance Standards

• Fully understand company sales ratios and their impact on the business.
• Follow company standard ratios: CA Ratio 30%, SR Ratio 50%, Close Ratio 70%.
• Follow the 8 stages for every presentation.
• Generate 30 new contacts daily, conduct 10 follow-ups daily, book 12 appointments daily, deliver 6 presentations, close 3 sales, and generate 30 new leads daily.
• Focus on lead generation activity with a minimum of 30 new leads daily.
• Conduct 7 days of service calls on all new joiners.
• Set up and accurately use 1-12 and 1-31 systems.
• Use TTS and ensure all booked appointments are filled correctly.
• Demonstrate full understanding of all price options, terms, and conditions.

Administrative Functions

• Complete monthly goal setting with your MSRM.
• Complete MC DAS daily and update in the evening for morning MSRM one-on-one meetings.
• Follow daily MC Flow, including appointment drives.
• Ensure MC DAS is functional and used correctly daily.
• Demonstrate good understanding of MF to offer correct membership options.
• Fully understand Sales Brief, including available offers and tracking procedures.
• Understand how to track sales accelerators, such as free month vouchers, through MF.
• Maintain immaculate understanding of sales pricing structure and current offers.
• Understand terms and conditions of each membership type.
• Understand vetting requirements and implications of non-compliance.
• Demonstrate full understanding of corporate product and process.
• Understand sales commission and structure.

Stakeholder Management & Operations

• Work primarily call center-based and driven, while also collecting and generating leads through various lead generation activities, which may include working on reception.
• Promote efficiency and team spirit.
• Inspect club facilities throughout your shift.
• Liaise with fitness staff to help book outstanding GYS or assist with Activate8 process.

Qualifications & Experience

• Secondary Education – A level or equivalent.

Additional Information

• Full details are available on the employer's original posting.