وصف الوظيفة
Role Overview
Marketing Manager at Al Gahwa Al Arabiya. This role leads marketing initiatives for a specialty coffee company and requires a strategic thinker with hands-on execution capability.
Role Purpose
Plan, develop, and execute marketing strategies that enhance brand presence and drive business growth. The Marketing Manager will oversee cross-channel campaigns, budget management, and market analysis while collaborating with multiple departments to achieve measurable results.
Key Responsibilities
Strategy & Planning
- Create and implement marketing strategies aligned with business objectives.
- Analyze market data to identify trends, customer needs, and competitive positioning.
- Develop an innovative mindset and stay up-to-date with current marketing trends.
Campaign Management
- Lead and manage marketing campaigns across digital and traditional platforms.
- Develop marketing materials and oversee content creation to support marketing efforts.
- Collaborate with sales, product, and creative teams to deliver cohesive brand messaging.
Budget & Performance
- Manage marketing budgets and allocate resources efficiently to maximize ROI.
- Track and report on campaign performance metrics and suggest improvements.
Qualifications & Experience
- Bachelor's degree in Marketing, Business, or related discipline.
- Demonstrated experience in marketing management, preferably in specialty coffee industry retail or related sectors.
Skills & Competencies
- Strong knowledge of digital marketing platforms and analytical tools.
- Excellent leadership qualities and experience managing a marketing team.
- Effective communication and interpersonal skills.
- Ability to analyze complex data to drive decision-making.
Additional Information
- Competitive salary package.
- Company visa provided.
- Medical insurance.
- Career growth opportunities.
- Dynamic and collaborative work environment.
- Opportunity to work with a growing brand in the coffee and food and beverage industry.