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Marketing Executive

IHG Hotels and Resorts

📍 قطر
💼 دوام كامل
🕒 نُشرت قبل أسبوعين

وصف الوظيفة

Role Overview

Marketing Executive at IHG Hotels and Resorts, InterContinental Doha Beach & Spa, located in Doha, Qatar.

Company Overview

IHG Hotels and Resorts is the world's largest family of luxury hotels. The InterContinental Doha Beach & Spa is located on Doha's longest private beach, nestled in landscaped gardens. The property features 12 restaurants, a range of recreational facilities, a free-form swimming pool, and the world-class Spa InterContinental. The hotel is situated in an exclusive location, minutes from downtown Doha and major government and corporate offices, and within minutes of the Doha Exhibition and Convention Centre, City Center Mall, and Doha Golf Club.

Role Purpose

Support the development and execution of marketing activities that strengthen the hotel's brand presence, drive awareness, support revenue-generating initiatives, and engage both existing and prospective guests. Work closely with Marketing, Sales, Revenue Management, Food & Beverage, Rooms, and other departments to bring campaigns, promotions, content, and brand initiatives to life across digital and offline channels.

Key Responsibilities

Campaign Development and Execution

  • Support the planning and execution of integrated marketing campaigns across the hotel's key business segments and outlets.
  • Assist in developing promotional campaigns for rooms, restaurants, bars, spa, events, residences, and seasonal experiences.
  • Coordinate campaign timelines, content requirements, approvals, and implementation across relevant channels.
  • Support paid digital campaigns and coordinate with external agencies or relevant partners where required.

Food & Beverage and Commercial Support

  • Work closely with Food & Beverage and Commercial teams to support the promotion of new concepts, offers, events, and activations.

Campaign Performance Monitoring

  • Monitor campaign performance and provide regular updates on reach, engagement, leads, conversions, and other relevant metrics.
  • Prepare regular reports covering social media performance, campaign results, content performance, and other relevant marketing KPIs.
  • Provide marketing insights and campaign results to support future commercial decision-making.

Creative Development

  • Support the development of creative ideas and marketing activations that increase awareness and guest engagement.
  • Work with internal teams, photographers, videographers, agencies, and content creators to develop high-quality visual and written content.

Social Media Strategy and Content

  • Support the hotel's social media strategy and day-to-day content calendar.
  • Coordinate the creation, scheduling, and publishing of engaging content across relevant social media platforms.
  • Ensure all digital content is aligned with the InterContinental brand identity and hotel positioning.
  • Monitor social media engagement and respond or coordinate responses to relevant guest interactions where appropriate.
  • Identify relevant trends, content opportunities, and digital platforms that can strengthen the hotel's online presence.

Marketing Content Development

  • Develop and coordinate marketing content including social media posts, promotional materials, newsletters, presentations, digital assets, and internal communications.
  • Ensure marketing materials are accurate, engaging, and aligned with brand standards.
  • Maintain an organized library of current marketing assets, photography, videos, logos, and promotional materials.
  • Ensure all published information regarding hotel facilities, outlets, offers, opening hours, and experiences is accurate and up to date.

Media and Influencer Relations

  • Assist in coordinating media visits, influencer stays, content collaborations, and hotel events.
  • Support the preparation of press releases, media materials, talking points, and other communication content.
  • Maintain relationships with relevant media, influencers, content creators, and local partners as directed by the Marketing leadership.
  • Identify opportunities to increase the hotel's visibility through relevant local events, partnerships, and media channels.

Strategic Partnerships and Market Development

  • Support the development of strategic partnerships with relevant local businesses, lifestyle brands, tourism partners, and community organizations.
  • Assist in identifying opportunities for joint promotions, collaborations, and cross-marketing initiatives.
  • Support hotel participation in relevant local events and promotional activities.
  • Research local market trends, consumer behavior, competitor activity, and emerging marketing opportunities.

Cross-Departmental Collaboration

  • Work closely with Sales, Revenue Management, Food & Beverage, Rooms, and other commercial teams to ensure marketing activities support the hotel's business objectives.

Qualifications & Experience

  • Previous experience in Marketing, Digital Marketing, Communications, Hospitality Marketing, or a related field.
  • Previous experience within a luxury hotel or hospitality environment is an advantage.
  • A degree or qualification in Marketing, Communications, Business, Hospitality, or a related field is preferred.

Skills & Competencies

  • Good understanding of social media platforms, digital marketing, content creation, and campaign execution.
  • Strong written and verbal communication skills.
  • Creative mindset with an ability to develop engaging content and marketing ideas.
  • Strong organisational skills and attention to detail.
  • Ability to manage multiple projects, deadlines, and stakeholders simultaneously.
  • Good understanding of basic marketing analytics and campaign performance measurement.
  • Comfortable working with creative agencies, photographers, videographers, designers, influencers, and external partners.
  • Proficiency in Microsoft Office; experience with content management, social media management, email marketing, or design tools is an advantage.
  • Strong English communication skills; additional languages are an advantage.

Additional Information

  • Competitive salary and benefits offered.
  • Join the global IHG family with a focus on teamwork, trust, support, and welcoming different perspectives.

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