وصف الوظيفة
Role Overview
Marketing Executive at Nova Construction, a UAE-based general contracting company specializing in branded residences. This role supports the execution of integrated marketing initiatives across digital, social media, website, content, events, and brand communications.
Company Overview
Nova International General Contracting is an established UAE-based company dedicated to delivering excellence in general contracting and construction, with specialization in executing branded residences. The organization is committed to the highest standards of quality, innovation, and client satisfaction, and aims to grow as a trusted partner delivering landmark developments that shape the future of the UAE's built environment.
Role Purpose
To take a 360-degree approach to marketing, ensuring brand consistency and effective campaign delivery across all touchpoints while supporting the development and growth of the company's digital presence.
Key Responsibilities
Social Media Management
- Manage day-to-day social media activities across Instagram, Facebook, LinkedIn, X, TikTok, and YouTube.
- Develop and schedule engaging content aligned with brand objectives and campaign calendars.
- Coordinate with designers, videographers, agencies, and content creators to produce high-quality content.
- Monitor social media performance and prepare regular reports with insights and recommendations.
- Manage community engagement, comments, messages, and social media best practices.
Website & Digital Management
- Coordinate the development, maintenance, and optimization of company websites and landing pages.
- Work closely with developers, designers, and external vendors to ensure website projects are delivered on time and aligned with business objectives.
- Update website content, project information, and marketing collaterals.
- Monitor website performance, user experience, SEO, and conversion opportunities.
Marketing Campaigns
- Support the planning and execution of integrated marketing campaigns across digital and traditional channels.
- Assist in the creation of campaign briefs, content plans, media assets, and promotional materials.
- Coordinate campaign launches, lead generation initiatives, and performance tracking.
Content & Brand Management
- Assist in developing marketing content, including emailers, newsletters, presentations, brochures, website copy, and promotional materials.
- Ensure all communications align with brand guidelines and messaging.
- Support photography, videography, and content production requirements.
Events & Partnerships
- Support the planning and execution of corporate events, activations, launches, exhibitions, and partner initiatives.
- Coordinate with suppliers, agencies, venues, and stakeholders to ensure successful delivery.
Reporting & Performance
- Track and report on campaign performance, social media metrics, website analytics, and lead generation activities.
- Provide recommendations to improve engagement, brand visibility, and marketing effectiveness.
- Stay updated on industry trends, emerging platforms, and competitor activity.
Qualifications & Experience
- Bachelor's degree in Marketing, Communications, Business, or a related field.
- 2–4 years of experience in marketing, digital marketing, or social media management.
- Strong understanding of social media platforms, content creation, and digital marketing best practices.
- Experience managing website projects and working with developers or digital agencies.
- Experience within real estate, luxury, hospitality, or lifestyle brands is advantageous.
Skills & Competencies
- Excellent written and verbal communication skills in English.
- Arabic language skills are a plus.
- Proficiency in Microsoft Office and marketing platforms.
- Strong organizational skills with the ability to manage multiple projects simultaneously.
Additional Information
This role offers the opportunity to play a key role in delivering a flagship luxury residential project, with strong backing from an experienced developer and a growing project pipeline. You will have senior-level responsibility at project level and close interaction with leadership.
Nova International General Contracting is an equal opportunity employer committed to fostering a diverse and inclusive workplace where all employees are treated fairly and with respect. Employment decisions are made based on qualifications, experience, and business requirements, without unlawful discrimination, and in accordance with applicable UAE labor and employment laws. All hiring and employment is subject to compliance with UAE regulatory requirements, including those relating to work permits and residency visas, where applicable.