Lead Specialist, Marketing - Fertilizers

Role Overview

Lead Specialist, Marketing - Fertilizers at Ma'aden. The role leads fertilizer marketing activities across regions and products to advance product management, market analysis, pricing analysis, margin and profitability analysis, contract structuring, budgeting, and cross-functional alignment.

Role Purpose

Drive revenue growth, margin optimization, and stronger market positioning by providing insight-driven commercial support for the fertilizer portfolio. Act as an advanced professional in fertilizer markets, supporting commercial strategy, long-term planning, and executive decision-making through market intelligence, scenario analysis, and close coordination with Sales, Logistics, and Planning.

Key Responsibilities

Market and Product Strategy

• Lead product management and market analysis for global fertilizer markets, including DAP, MAP, phosphates, or the assigned portfolio, by assessing supply-demand balance, pricing trends, competitor benchmarks, and customer dynamics.
• Develop regional and product-level marketing strategies aligned with company commercial objectives and market positioning priorities.
• Lead the development and execution of promotional plans that strengthen product visibility and market positioning.

Pricing, Profitability and Budgeting

• Lead pricing strategy, market analysis, cost analysis, margin and profitability analysis, contract structuring, and budgeting to support commercial value creation.
• Optimize regional product allocation and profitability by aligning market opportunities with commercial and operational priorities.
• Manage departmental budgeting activities and act as budget controller to support financial discipline and governance.

Executive Reporting and Commercial Insight

• Prepare executive-level market reports and scenario analyses for senior management, EXCOM, and Board materials to support informed decision-making.
• Monitor commercial risks and feedstock cost volatility to support timely commercial planning and risk awareness.

Cross-Functional Coordination and Customer Engagement

• Coordinate with Sales, Logistics, and Planning to align production plans, regional allocation, and inventory strategy.
• Support tender participation, long-term offtake agreements, and strategic customer engagements through market and commercial input.

Process Improvement and Capability Development

• Contribute to commercial process improvements, systems development, and knowledge sharing to strengthen marketing effectiveness.
• Mentor junior team members and serve as a technical reference within the fertilizer marketing function.

Qualifications & Experience

• Bachelor's degree in Industrial Engineering, Business, Economics, or a related field.
• Master's degree, preferably MBA or Economics.
• 8+ years of experience in fertilizer, commodities, or bulk materials marketing.
• Strong exposure to international markets, promotions, and pricing analysis.
• Strong experience in product management, analytics, and management reporting.

Skills & Competencies

• Advanced understanding of fertilizer markets and global trade flows.
• Strong analytical and microeconomic skills.
• Commercial and finance acumen with a clear understanding of value drivers and margins.
• Excellent communication and presentation skills with the ability to produce executive-ready materials.
• Stakeholder management across cross-functional and international teams.
• High attention to detail, governance, and compliance discipline.
• Strategic thinking combined with hands-on execution capability.