Key Account Executive - Ice Cream

Role Overview

Key Account Executive - Ice Cream at Unilever, based in UAE. This role translates Unilever's Ice Cream commercial strategy into strong customer delivery and in-market execution across Modern Trade.

Role Purpose

Support turnover delivery, build customer plans, strengthen Perfect Store standards, and use data to identify risks and growth opportunities across assigned retail accounts in UAE Modern Trade.

Key Responsibilities

Sales & Target Delivery

• Support the Modern Trade Manager in tracking and delivering customer turnover, volume, promotional investment, and profitability targets.
• Maintain accurate daily, weekly, and monthly sales and spend trackers, flag variances, and recommend corrective actions.

Planning & Coordination

• Develop and maintain customer activity calendars, promotional agreements, assortment plans, innovation listings, activations, and distribution tracking.
• Support bottom-up planning, TTS control, promotional intensity, activation scheduling, and trade investment optimization within approved budgets.
• Coordinate freezer, chiller, and POSM deployment and monitor execution performance across the assigned store estate.

Execution & Store Management

• Drive Perfect Store execution across assigned accounts, including On-Shelf Availability, On-Shelf Display, Share of Shelf, pricing compliance, and the 6Ps framework.
• Conduct regular store and market visits to assess execution, identify gaps, review cabinet availability, and capture competitor activity.

Finance & Operations

• Manage GRV processing, returns, reconciliations, payment follow-ups, and claims resolution with Finance and Supply Chain.

Analytics & Insights

• Analyse EPOS and market data to track sell-out, availability, market share, and execution KPIs, and prepare actionable customer and category insights.
• Present data-backed recommendations and performance updates to Sales, Marketing, Category, Finance, and Supply Chain stakeholders.

Qualifications & Experience

• 3–6 years of FMCG sales experience, including Modern Trade or key account exposure in UAE.
• Demonstrated experience managing retailer relationships, driving in-store execution, and delivering sales targets.
• Valid UAE driving license and willingness to conduct frequent store and market visits.

Skills & Competencies

• Strong numerical and analytical capability, with confidence using Excel, PowerPoint, sell-out reports, trade spend trackers, and basic TTS/P&L measures.
• Excellent written and spoken English, with Urdu or Malayalam required.

Additional Information

Preferred Qualifications

• Experience in ice cream, frozen foods, chilled, or dairy categories.
• Exposure to joint business planning, promotional planning, assortment management, and trade spend management.
• Experience using Nielsen, IRI, EPOS data, or retailer POS portals.

Diversity & Inclusion

Unilever is committed to equity, inclusion and diversity. The company welcomes every individual bringing their whole self to work. Support and access requirements can be advised at the time of application.