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Role Overview
Electronic Communication Executive at Emirates Health Services. This position is based with the Promotion and Support section and focuses on executing digital communication strategies and managing the organization's online presence.
Role Purpose
Shape and execute comprehensive digital communication plans to build and maintain a strong online presence, positive brand image, and meaningful engagement with target audiences across digital platforms.
Key Responsibilities
Strategy & Planning
- Develop and implement digital communication strategies to enhance online visibility and engagement.
- Monitor and analyze online trends, competitor activities, and audience feedback to inform strategic decisions.
- Contribute to the development of innovative digital initiatives and campaigns.
- Stay updated with the latest digital communication tools, technologies, and best practices.
Content Management
- Create and manage content for various online platforms, including social media, websites, and digital campaigns.
- Ensure brand consistency and adherence to guidelines across all digital platforms and channels.
Reporting & Analysis
- Prepare media reports and provide recommendations based on online media activities and events.
- Analyze data and metrics to evaluate campaign performance and inform decision-making.
Stakeholder & Media Relations
- Build and strengthen relationships with key online media outlets to foster collaboration and exposure.
- Collaborate with cross-functional teams to align digital communication efforts with overall business objectives.
Team Support
- Provide support and guidance to team members on effective digital communication techniques.
Qualifications & Experience
- Bachelor's degree in Communication, Marketing, Public Relations, or a related field.
- Minimum 3 years of experience in digital communication, social media management, or a similar role.
Skills & Competencies
- Excellent written and verbal communication skills with strong command of the English language.
- Proficiency in using various social media platforms and digital communication tools.
- Analytical mindset with the ability to interpret data and make informed decisions.
- Creative thinking and passion for developing engaging content.
- Strong organizational skills and attention to detail.
- Ability to work collaboratively in a team environment.
- Flexibility to adapt to changing priorities and fast-paced work environments.
- Genuine interest in healthcare and commitment to promoting health services.
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