وصف الوظيفة
Role Overview
Director of Sales at Four Seasons Hotel Bahrain Bay, located on an exclusive island in the heart of Bahrain's capital.
Company Overview
Four Seasons is powered by its people—a collective of individuals committed to becoming better and treating each other with respect. Team members around the world create exceptional experiences for guests, residents, and partners through luxury with genuine heart. The company believes in recognizing familiar faces, welcoming new ones, and treating everyone as they wish to be treated, creating impressions that last a lifetime through genuine connection to people and the world.
Four Seasons Hotel Bahrain Bay combines unique architecture with the best of a beach holiday and urban getaway, serving as an iconic landmark and destination in its own right.
Role Purpose
Monitor and motivate department activities and the sales team to ensure all salespersons' quotas are met, sales activities and individual and group bookings are focused and coordinated with transient demand to yield maximum revenue per available room and maximize sales across all hotel revenue areas. Hold overall responsibility for achieving revenue goals, KPIs, guest and employee satisfaction, and the financial performance of the department.
Key Responsibilities
Strategy & Market Development
- Develop and implement strategies to exceed financial results and drive market share, customer satisfaction, employee loyalty, owner loyalty, and brand strength for the hotel.
- Develop and implement a sales strategy to effectively manage all different sales channels and segmentation.
- Ensure the development of strategic account plans for demand generators in the market.
- Deploy sales team against appropriate market segments and constantly monitor performance.
- Assist in the development of the annual marketing plan.
- Ensure projects are executed for all market areas as stated in the hotel marketing plan with emphasis on increasing sales and profitability.
- Review market analysis and determine client needs, occupancy potential, rates desired, and related factors.
- Identify changing market conditions and introduce appropriate changes in sales and marketing strategy to meet or exceed customer expectations and results.
- Know the business, the competition, the clients, and customer trends.
Positioning & Brand Management
- Proactively position and market the property to remain a market leader and strengthen Four Seasons brand image.
- Develop and execute a marketing strategy to drive revenue and meet property objectives.
Communications & Stakeholder Management
- Ensure sales and marketing information provided to the operations departments is timely, accurate, and enables the property to meet or exceed guest expectations, create customer loyalty, and grow market share.
- Represent customer needs to the rest of the hotel and constantly identify and communicate potential new revenue opportunities to the hotel executive team, influencing the development of plans to tap those opportunities.
- Proactively develop and maintain effective relationships with internal and external key stakeholder groups.
- Effectively manage communication with Four Seasons Worldwide Sales Offices, maintaining regular dialogue and providing Sales & Marketing updates.
Account & Revenue Management
- Create and execute account plans for assigned markets and territories across all segments to ensure maximum revenue and budgeted targets are achieved.
- Conduct sales calls, prospecting calls, and site inspections.
Sales Operations & Administration
- Be responsible for all aspects of systems, administration, database, and facilities of on-site sales activities, including procedures and processes specific to the daily operation of the sales team.
- Oversee the contract document, escrow, loan servicing, and reporting processes for new sales, buybacks, repurchases, and re-sales.
- Lead on-property sales functions and leverage above-property sales resources to deliver results.
Reporting & Analysis
- Prepare daily, weekly, monthly, and yearly reports as requested to develop a more informative database for improved management decision-making and critical evaluation of work activities.
Leadership & Team Management
- Accomplish desired results by setting priorities and effectively managing through people and processes, using reliable tools, and leveraging resources and other parts of the organization.
- Assign clear goals to team members to assure success and accountability for results.
- Encourage sales team to set and exceed challenging objectives.
General Responsibilities
- Maintain strict confidentiality and ensure work is of the highest level.
- Conduct necessary business travel as required.
Qualifications & Experience
- Bachelor's degree in hospitality management, Business Administration, Marketing, or related field.
- Minimum 8–10 years of progressive hotel sales experience within luxury hospitality.
- Minimum 3–5 years in a Director of Sales role at a luxury hotel or resort.
- Experience with luxury hotel brands and international markets preferred.
- Strong understanding of Bahrain and GCC hospitality markets.
- Proven track record of achieving and exceeding revenue targets.
Skills & Competencies
- Strong negotiation, networking, and relationship-building skills.
- Excellent leadership and people management capabilities.
- Advanced analytical and strategic planning skills.
- Outstanding presentation and communication skills.
- Proficiency in Salesforce, Delphi, Opera, and Microsoft Office.
- Proficiency in other hotel sales systems.
- Proven ability to identify market opportunities and drive commercial growth.