Data Scientist - Database Marketing
Wynn Al Marjan Island
وصف الوظيفة
Role Overview
Data Scientist - Database Marketing at Wynn Al Marjan Island, located in the United Arab Emirates.
Company Overview
Wynn Al Marjan Island is an integrated resort scheduled to open in the United Arab Emirates in 2027, located less than 50 minutes from Dubai International Airport. The property will feature 1,530 rooms and suites, 22 restaurants and lounges, a theatre, nightclub, and five-star spa on a picturesque island that curves into the Arabian Gulf.
Role Purpose
The Data Scientist supports Database Marketing by building and maintaining predictive models for gaming marketing campaigns, preparing analytical datasets, and delivering insights to guide targeting, segmentation, and campaign performance optimization.
Key Responsibilities
Modeling & Optimization
- Build, maintain and optimize predictive models for Gaming Marketing Campaigns.
- Develop and maintain Machine learning models to support campaign strategy.
Data Preparation & Quality
- Prepare datasets for modeling: cleaning, transforming, feature engineering, and validating data sources.
- Perform checks to identify anomalies, missing data, or unexpected trends.
- Maintain documentation for model inputs, business rules, and assumptions.
- Keep analytical workflows organized, reproducible, and documented.
Analytics & Insights
- Support campaign operations by producing analytical variables, flags, segments, and model driven attributes.
- Perform ad hoc analysis to support marketing decision making.
- Assist in test and learn initiatives (for example, A/B tests, offer calibration) through proper setup and data preparation.
- Summarize findings clearly for non-technical stakeholders.
Reporting & Dashboards
- Build and maintain performance dashboards and recurring reports for Models and Campaigns performance.
Stakeholder Collaboration
- Work with the Campaign Manager to ensure model outputs are correctly used during targeting and list creation.
- Collaborate with Loyalty Marketing and other business units to understand their data needs and provide analytical support.
Qualifications & Experience
- Master's or Bachelor's degree in Data Science, Statistics, Mathematics, Computer Science, or a related analytical field.
- At least 2 years of experience in data science and analytics.
- Gaming experience is a plus but not required.
Skills & Competencies
- Strong Python and SQL skills for data manipulation and analysis.
- Experience with Machine learning models.
- Experience with Databricks is a plus.
- Solid understanding of basic statistical concepts: regression, segmentation, clustering, sampling, and validation.
- Experience working with large datasets and operational, recurring analytical tasks.
- High attention to detail with strong quality assurance instincts.
- Ability to explain analytical outputs clearly to non-technical stakeholders.
- Organized and reliable with willingness to handle operational and routine tasks as part of learning the gaming analytics environment.
Additional Information
- Salary paid in Dirhams (AED), the local currency of the UAE.
- Excellent leave policy.
- Healthcare package.
- Incentive programs.
- Other employee benefits.