Associate - Broker Management

Role Overview

Associate - Broker Management at Aldar Properties. This role is based in the UAE and focuses on driving broker-led sales growth through strategic relationship management, market activation, and performance enablement.

Role Purpose

To drive broker-led sales growth through strategic relationship management, market activation, and performance enablement. This role supports the expansion of Aldar's broker network locally and internationally, ensuring broker partners are equipped, engaged, and delivering against defined revenue and registration KPIs.

Key Responsibilities

Brand & Market Activation

• Act as a brand ambassador for Aldar and its project portfolio, ensuring maximum visibility and broker buy-in across assigned markets.
• Identify, onboard, and activate new broker agencies to support Aldar's sales targets across UAE and global markets.
• Support the delivery of broker sales events, exhibitions, and international roadshows in coordination with leadership.

Enablement & Training

• Execute structured broker enablement programs including project trainings, workshops, and development briefings.
• Deliver awareness sessions to Aldar internal teams on broker performance, market opportunities, and channel strategies.

Stakeholder Management

• Manage day-to-day broker relationships, resolving escalations and flagging key risks to the leadership team.
• Collaborate with sales and marketing teams to align messaging, pricing, product priorities, and campaign strategies.

Performance & Reporting

• Monitor and report on broker performance, registration trends, campaign impact, and lead quality using Salesforce and internal systems.
• Provide insights into international markets, including competitive intelligence, regulatory dynamics, and sales penetration challenges.

Strategic Initiatives

• Recommend tactical promotions and broker incentives to overcome market-specific barriers and drive activation.
• Ensure compliance with Aldar's broker guidelines and support marketing governance across all broker-facing communications.

Qualifications & Experience

• 4+ years in real estate brokerage, developer relations, or channel sales, preferably with regional and international exposure.
• Bachelor's degree in Business, Marketing, or a related field.

Skills & Competencies

• In-depth knowledge of UAE real estate markets in Abu Dhabi and Dubai.
• Exposure to international real estate markets including UK, Egypt, China, Russia, and India.
• Strong understanding of developer sales models and broker ecosystems.
• Excellent negotiation and relationship management skills.
• Strong analytical and reporting capabilities.
• Confident public speaker with sharp presentation and communication skills.
• Ability to work cross-functionally and manage high-pressure activations and events.