Account Executive - MEA

Role Overview

Account Executive - MEA at Emplifi. This is a pivotal role within Emplifi's social sales team, responsible for driving new business, nurturing existing client relationships, and exploring opportunities for cross-selling and upselling within a geographically-based territory or named account territory.

Company Overview

Emplifi is the only Autonomous CX platform unifying social marketing, commerce, and customer care for more than 20,000 brands worldwide. Powered by Fuel AI and built on more than 5 trillion data points, Emplifi is recognized as a leader by industry analysts. The company helps enterprise teams orchestrate connected customer journeys and deliver personalized experiences at scale. Emplifi's sales team is spread globally and supports clients of all sizes, working with hundreds of agency and media partners to empower marketers to achieve more across all industries.

Role Purpose

The Account Executive carries an individual quota target and ensures consistent growth and maximization of revenue within the assigned territory or named accounts by identifying new business opportunities, nurturing existing client relationships, and uncovering cross-sell and upsell opportunities.

Key Responsibilities

New Business Development

• Prospect and identify new business opportunities within the designated territory or named accounts
• Develop and maintain a robust pipeline of potential clients through networking, research, and referrals
• Present digital marketing solutions to potential clients, demonstrating how services can help meet their business objectives

Account Management

• Work closely with the Solution Consultant and the Customer Success Manager to foster and grow relationships with existing clients
• Understand clients' business goals, challenges, and needs to identify opportunities for additional products and services
• Regularly review client campaigns and provide insights, optimization suggestions, and reports

Cross-selling and Upselling

• Recognize opportunities to offer additional or premium services to current clients
• Collaborate with the customer success organization and solution consultant to identify the next best solutions for existing clients

Sales Strategy

• Develop and execute a comprehensive sales strategy for the assigned territory or named accounts
• Utilize CRM tools to track interactions, sales progress, and client information
• Provide regular feedback to the marketing and product teams about market trends, competition, and customer feedback to inform offerings and strategies

Lead Development

• Work with the Business Development team
• Identify, research, and engage potential leads through various channels including social media, industry events, and outbound strategies
• Qualify leads by assessing their potential needs and fit for digital marketing solutions

Pipeline Management

• Consistently manage and update the sales pipeline using CRM tools
• Forecast potential sales activities and revenue outcomes
• Evaluate and prioritize leads to ensure efficient time and resource allocation

Collaboration

• Work closely with internal teams such as marketing, product, and customer support to ensure client expectations are met and exceeded
• Attend regular sales meetings to update the team on achievements and challenges and to collaborate on strategies and tactics

Qualifications & Experience

• Bachelor's degree in Business, Marketing, Communications, or a related field strongly preferred
• Minimum 5 years of sales experience, preferably in the digital marketing industry
• Proven track record of meeting and exceeding sales quotas
• Strong understanding of digital marketing services including e-commerce, social media, and content marketing

Skills & Competencies

• AI-first mindset with the ability to continuously leverage AI tools to simplify processes, streamline workflows, boost efficiency, and drive measurable business impact
• Excellent verbal and written communication skills
• Fluent Arabic and English language skills essential
• Proficiency in CRM tools such as Salesforce or HubSpot
• Ability to work independently and as part of a team
• Strong negotiation and presentation skills

Additional Information

• International and fast-paced environment
• Opportunity to work with the world's biggest brands at the CX tech leader
• Agile and open-minded culture with high levels of trust and flexibility
• Opportunity for professional growth and development
• AI-first workplace with access to leading AI tools including ChatGPT, Claude, and Gemini
• Possibility to learn new and cutting-edge technologies in an environment that encourages new ideas
• Enhanced family and parental leave
• Flexible working environment
• Unlimited Paid Time Off
• Sick Days and Community Service Days
• Great local team with a supportive family culture
• Medical insurance plan and yearly flight ticket home
• Additional benefits available upon inquiry
• Emplifi is committed to creating a workplace where everyone is valued, respected, and empowered to bring their whole selves to work
• Accommodations available upon request at any stage of the recruitment process for applicants with disabilities